Advertising & Promotion Assignment 8

Visit portal sites like Google, Bing, or Yahoo that use paid search for sponsored links and display/banner advertising. Search for items related to popular products or personal interests. 
·  What sponsored links or display/banner ads appeared alongside of your search results? 
·  How do those sponsored links or display/banner ads correlate to your search topic, if at all? 
Next, click on some of the sponsored links or display/banner ads that were produced along with your search results and describe what happens. 
·  Did you get transferred to a product website? 
·  Were you taken to an online promotion such as a sweepstakes? 
·  What purpose did the company have in prompting your click-throughs, and what incentives were you given to oblige the advertiser with your time and effort? 
·  Finally, describe the different experiences you had clicking through different display/banner ads and rate their effectiveness from a consumer perspective.
Your write-up should be 400+ words in length. Provide as much detail as possible.

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